Grapery web-analytics blog

"Eyes": visitor activity monitoring

Is it bad to spy upon visitors? Probably it is, but sometimes it is absolutely necessary to watch, observe activity and analyze it. "Eyes" is an essential means for those, who don't only want to know about site views, but to monitor visitor behavior on individual site pages and visitor interaction with the certain content.

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Sections: divide and analyze

Probably every analyst knows what a significant role for the analysis plays the data segmentation. We have already talked about filtering, but in some cases, it is not enough. Therefore, we have included in the "Grapery" system even more powerful tool that allows you to create sections - a group of visitors, selected according to certain criteria - and get the reports separately for each group.

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More accurate reports: without traffic from your employees and co-workers

Do your employees spend a lot of time on your website? It can cause a lot of problems with the analytical data. Our system "Grapery" provides a very interesting feature – it divides visitors in "Friends" and "Strangers". It helps to make the analytics more accurate and informative.

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Filters

If you think, that a big amount of information is good for you, you are wrong. Sometimes the sufficient number of statistical data can even interfere with an efficient work of analyst. Due to the interfusion of the information it can be hard to see some certain details. That is why it should be a way to reduce the data amount without losing a quality and a completeness of the information. To do so you can use a flexible filtering mechanism built in reports. It allows to structure the information easily and select its very part which is of the interest for you at the moment.

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Sessions or requests?

One of the main term used by the majority of analytics systems is The Visit (Session, Visit). Web-analytics association provides the following definition of this very important term The visit is the contact between the visitor and the site, consisting of one or more page views. If the visitor is inactive on the site within a specified time, the visit ends on timeout. But this definition is not quite correct.

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Ranging of visitors and a site rule

One of the most important features of our system is the system of ranking of visitors. Ranking divides all visitors of a site into some groups. Formation of such groups is based on the basis of the analysis of the behavioural factor of visitors and rules which are defined for the given site.

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Redirection service

So, close your eyes and try to imagine: you are making a speech in front of the people you see at the 1st time. In the end of the speech you write your phone number on the blackboard and say "feel free to call me". And the next morning begins with the phone calls from these people. On the one hand, the interest is surely a good thing, but on the other hand – the situation becomes quite uncomfortable.

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Grapery system's API

It is pleasant to buy a thing and get an extra bonus, isn't it? So it is with our system! In addition to the system you also get a set of API functions, which can be used on any site connected to the Grapery system. Nobody had initially planned to include such functions in the analytics system, but soon we realized all the advantages of this approach and decided to implement it.

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"Direct" visitors: you become responsible forever, for what you have tamed.

Every day starts with a morning. Every morning starts with a cup of coffee and a sandwich. These are the things that help us wake up. But there is also a couple of pleasant moments of the morning – it's our computer with bookmarks – our favourite pages that we browse from day to day. And just say you don't have them. I can hardly believe it because everybody has preferences. They are our preferences, user preferences.

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Can you fly? Only by plane? What if to fly by Bumblebee?

It is ready to navigate between the pages of your site and land exactly in the place you wish. And you can aviate the bumblebee as pilot. You use the spider as an excursion agent: it carries you about the site by his own route, but a bumblebee is completely manageable. Using the bumblebee you may get to such places that are unavailable to the spider.

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