It's time to tell you about another "Grapery" update. We want to present you a set of tools for tracking the effectiveness of your advertising campaigns. It includes the "Advertising Campaigns" tool and the "Advertising Campaigns" report.
While using the "Advertising Campaigns" tool you can add a new advertising campaigns by setting the period of the campaign, its budget and other parameters needed for the analysis. You also have to specify the referrer the corresponding advertisement. If a compaign has more than one ad or banner, you need to specify the referrer for each of them to get full information for the campaign. In addition, you can filter the date of the and set the campaigns you want to see in the reports. You need to set this filteronly ones. The system will remember your settings and will automatically display reports in a convenient way.
"Advertising Campaigns" report can help you to see the behavior of visitors through all the advertising campaigns. You can also control your budget. You can see how much a visitor transition costs. At any time, even after a sufficiently long time after the completion of the action, you can estimate how productive it was. For example, you can find out if visitors, drawn during the campaign, come to your website and they are profitable.
By using the "Advertising Campaigns" tool, you can determine what kind of advertising suits best for your particular business. Properly allocations of your budget for the most effective advertising campaigns help you not only to save money but also increase your profits.
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